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UX Design

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Wireframe vs. Mockup vs. Prototype

That’s why designers employ various techniques, such as wireframing, creating mockups, and prototyping, to test ideas quickly before building an actual product. But what’s the difference between a wireframe, a mockup, and a prototype?

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Choose a color palette for your design

As designers, we sometimes forget the importance of color. Choosing the right color palette is essential but not easy. Especially if you’re starting out

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Prototyping vs wireframing: difference

In this article, we’ll take a look at what a wireframe is, along with prototypes, and the differences between the two. We’ll also discuss mockups, the middle-ground between the two, and how much you should be aware of the design process as a product manager. 

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Product research: key to building a product

Product research is a vital first step before introducing new features, a new product, or entering a different stage of the product lifecycle. It enhances your understanding of what the customer wants so you can make user-led product decisions and address customer needs.

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How to run better user interviews

In this guide, we’ll break down the fundamentals of conducting great user interviews as well as some unexpected tricks and strategies pulled from decades of experience.

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Creative director vs. art director

It’s easy to confuse a creative director with an art director since many use these terms interchangeably. The difference lies in their scope of responsibilities.

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101 design quotes that will instantly inspire you

Regardless of your creative aptitude, everyone can use the occasional inspiration to rekindle their imagination. Take a look at these design quotes to spark some new ideas and get you motivated for today’s work!

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What is ideation in design thinking

Ideation involves creating a large volume of ideas. This phase is a step ahead of obvious solutions. It fuels the innovation process through potential ideas and the source material for building a prototype in the next phase of design thinking.

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Complete guide to getting started with lean UX

To put it simply, Lean UX is a design management principle which enables the designers to come close to a perfect product as soon as possible. Lean UX mimics the fundamentals of Agile software development and relies on multiple feedback-driven iterations to refine the product.

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Prototyping in design thinking

Prototyping is considered a vital process in design thinking. It is the experimental stage in which design teams look to implement test designs on users before reaching the final testing stage.

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Synthesising UX research

Simply put, synthesis is a process wherein a researcher tries to make sense of the data collected using UX research. It works to create a model of reality that includes journey maps, personas, and affinity diagrams to help gain a better understanding of the problem statement at hand and use it in both internal as […]

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Basic principles of good UI design

There are many UI design principles and they usually intertwine with each other for better product decisions, consistency, and resonating with users. In this piece, let’s look at the five basic principles of good UI.

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Understanding buttons in design system

Buttons are where one implements a design language’s foundational attributes in ways that sweep through more complex components later.

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The process of product design

The product design process is a well-detailed intricate process wherein the designer discovers and accordingly develops a product, keeping the user and the business perspective in mind.

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Understanding interaction design

While the roots of interaction design lie in web and graphic design, it has successfully managed to develop into a realm of its own. Good interaction designs contain clearly defined goals that are simple, have a strong purpose, and have an intuitive screen interface.

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What is a brand strategy and why does it matter?

What methodology works? Humanity is the heart of distinctiveness! You can make your customers view your brand as unique by associating feelings, emotions, sentiments, and traits with it. Giving it a human touch by appealing to human qualities.

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Understanding micro interactions

Microinteractions are everywhere. Whether it’s an app, a website, or even a regular feature, every well-designed device has it meticulously implemented. Smaller interactions and seamless detailing to well-structured information architecture help create delightful experiences

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Typography in design systems

In this blog, we will be discussing the basics of typography and asses the best ways of developing a font library that has adequate style to fit in both the present and future of a brand’s design system.

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